Target Audience

From our results we found that the majority of the audience were between the ages 16-20 therefore that means that would be our target audience.

The results below show the age range of people who filled out the questionnaire who also said they would be interested in a halloween documentary.

16-20 21-24 25-28 29-32 32+
11 9 4 3 3



We also asked the target audience which channel they would tend to watch and which times at, the results are as follows:

BBC1 BBC2 ITV1 ITV2 CH4 OTHER
4 1 3 0 16 6



More people said that they tend to watch channel 4.
Therefore this means that as most of the target audience watch channel 4 that the documentary would be featured on channel 4!

We also asked the target audience what times do they tend to watch television and our results where that more people tend to watch television between 9 and 10.
The results are as follows:

6-7 pm 7-8 pm 8-9 pm 9-10 pm 10+
2 1 8 13 6



Another question that was asked was when would the audience prefer to watch a halloween documentary, the options they had were:

On halloween Day
before halloween
Week before halloween
Day after halloween
Week after halloween

The majority of people said that they would prefer to watch the halloween documentary on halloween and the results are as followed:

On Halloween 16
Day before 13
Week before 1
Day after 0
Week after 0



0 Overall this shows the target audience are age ranging between 16 and 20 who tend to watch channel 4 between the times of 9 and 10 and would prefer to watch the halloween documentary on halloween night.